Rethink Cleansing
Discover the Annique Rooibos Way
When it comes to skin care, one of the most debated steps is cleansing. Many people start and end their day with a face wash, believing more cleansing means cleaner skin. But over-cleansing may be doing your skin more harm than good.
At Annique Rooibos, we do things differently - and it’s backed by over 54 years of skin care wisdom.
We recommend cleansing only once a day, at night.
The Case for Night-Only Cleansing
Cleansing your skin too often can disrupt its natural pH and protective barrier. Your skin works hard to maintain balance, and stripping it of natural oils with multiple daily washes can result in:
- Increased dryness or sensitivity
- An overproduction of oil (as your skin tries to compensate)
- Disruption of the skin’s microbiome and barrier
- Premature signs of ageing
Cleansing at night removes the day’s buildup of pollution, make-up, sweat, excess oil and bacteria, creating a clean slate for your treatment products to work more effectively while your skin regenerates overnight.
In the morning, a simple rinse with lukewarm Rooibos-infused water is enough to refresh your skin without compromising its delicate balance.
Find the Right Cleanser for Your Skin Type
Annique offers three expertly formulated cleansers, each powered by Green Rooibos and tailored to your skin’s specific needs:
- Lucid Cream Cleanser 150ml – For Dry, Sensitive or Mature Skin
This ultra-gentle, luxurious cream cleanser is ideal for skin that needs hydration, comfort and calming care. It gently lifts impurities while preserving moisture and restoring the skin’s natural barrier.
Key Ingredients:
- Green Rooibos: Antioxidant-rich to protect and soothe.
- Lactil™: Mimics natural moisturising factors for deep hydration.
- Allantoin: Calms, hydrates and promotes cell turnover.
Benefits:
✔ Gently removes impurities
✔ Fragrance-free and non-irritating
✔ Prevents dehydration
✔ Leaves skin soft, soothed and comfortable
✔ Suitable for dry, sensitive and ageing skin
“It even removes my make-up with no discomfort at all. It has helped improve my dry skin.” – Ricky
“My skin is sensitive, dry and prone to psoriasis flareups. I’ve used Lucid for 5 years - this is a non-negotiable in my routine.” – Tricia
- Hydrafine Gentle Gel Cleanser 200ml – For Normal and Combination Skin
This soothing gel cleanser is perfect for balancing oily and dry zones. It lifts away impurities without over-drying, thanks to its sulphate-free formula and nourishing plant-based ingredients.
Key Ingredients:
- Green Rooibos: Antioxidant-rich and calming
- MarineMatt: Absorbs excess surface oil for a matte finish
- Lamesoft®: Restores lipids for soft, smooth skin
- Vitamin E: Protects and calms
Benefits:
✔ Cleanses gently without tightness
✔ Mattifies oily areas like the T-zone
✔ Soothes and protects sensitive areas
✔ Balances combination skin
✔ Free from SLS and synthetic fragrance
Who It’s For:
✔ If your forehead and nose are shiny, but your cheeks feel normal or dry
✔ If you want a lightweight cleanser that doesn’t leave your skin feeling stripped
- Face Facts Gel Cleanser 200ml – For Oily and Problem Skin
This refreshing gel cleanser is designed for teen and adult skin struggling with oiliness, blackheads, and breakouts. It combines purifying ingredients with gentle exfoliation to clear the skin without aggravating it.
Key Ingredients:
- Green Rooibos: Anti-inflammatory and antioxidant
- Tea Tree Oil: Targets breakouts and excess oil
- Witch Hazel: Minimises pores and calms irritation
- Fruit Acids: Gently exfoliate for smoother texture
Benefits:
✔ Deep cleanses without harshness
✔ Controls oil and shine
✔ Helps clear blemishes
✔ Prevents clogged pores
✔ Leaves skin smooth and refreshed
Who It’s For:
✔ If your skin feels greasy or shiny most of the day
✔ If you experience frequent breakouts or blackheads
✔ If you want a cleanser that mattifies and purifies without over-drying
Choosing the Right Cleanser: Quick Guide
Skin Type | Best Cleanser | Key Benefits |
Dry / Sensitive / Mature | Lucid Cream Cleanser | Hydrating, calming, protects barrier |
Normal / Combination | Hydrafine Gel Cleanser | Balancing, mattifying, gentle and SLS-free |
Oily / Problem-Prone | Face Facts Gel Cleanser | Deep cleansing, oil control, gentle exfoliation |
Application Tips for All Annique Rooibos Cleansers
- Cleanse only at night. This allows your skin to reset from daily exposure to pollutants, make-up and bacteria.
- Use lukewarm water - ideally infused with Green Rooibos - for rinsing.
- Pat skin dry, don’t rub.
- Follow with Essense or Forever Young serums and the moisturiser best suited to your skin.
- Seal with sunscreen in the morning - even if you didn’t cleanse.
At Annique Rooibos , we believe that how you cleanse is just as important as what you cleanse with. Our once-a-day cleansing ritual is designed to protect your skin barrier, preserve your natural oils, and give your skin the support it needs to thrive.
Whether you choose:
- the nourishing comfort of the Lucid Cleanser
- the balancing touch of Hydrafine, or
- the clarifying power of Face Facts
…you’re choosing a Rooibos-powered approach to skin care that is thoughtful, gentle, and effective.
Ready to find your perfect cleanser?
Your skin deserves a ritual, not a routine.
Start your Annique Rooibos cleansing journey today - because less really is more.
